Hike CRO - Conversion Optimisation Specialists

Specialist CRO Consultancy 

Our specialist conversion rate optimisation service helps e-commerce retailers and brands increase the value of their paid and organic reach.  This supports a sustainable boost in their conversion rate through an intelligent, commercially-led approach that understands your market positioning, as well as the end-user experience and journey.

Our strategic process allows for research and understanding of your current position, understanding and interpreting your users’ behaviour and journey, before recommending and implementing solutions and enhancements.

I

On-Site Behaviour

Using biometric data we can identify pain points in your user journey and optimise them to allow for a seamless experience.

We look at this by channel to understand journeys wherever they are referred from.

II

Sales Funnel Analysis

By understanding your sales funnel, we can suggest ways to remove or reduce touch-points, enabling visitors to find what they need and check out in as few steps as possible.

III

User Experience (UX)

We help uncover pain points in your website's experience, helping to optimise visitor journeys, and make recommendations to achieve a higher rate of conversions, both for transactions and goals.

IV

Commercial Insights

Your industry and commercial landscape helps to identify off-site conversion rate road blocks, from stock availability to pricing and value-adds.

By combining a strategic, commercial approach with traditional CRO methodologies, helps support a sustainable growth in conversion rate.

V

Design Capabilities

Our in-house team of designers can produce enhanced designs to improve a user's journey.

From re-imagining the user journey to simplifying your checkout, we can support deployment of new strategies and designs to your site.

VI

A/B Testing

Split testing allows for a more effective test-and-see approach for enhancements, allowing the opportunity to understand how your visitors react and respond to differing layouts and cues.